CX in startups: mistakes and how to avoid them
The experience missteps early-stage companies make while they are busy building the product — and the cheaper way to avoid them.
Written pieces on the problems that keep showing up in enterprise and government CX programmes — and what actually moves them.
The experience missteps early-stage companies make while they are busy building the product — and the cheaper way to avoid them.
النسخة العربية — الأخطاء التي تقع فيها الشركات الناشئة في تجربة العملاء وهي مشغولة ببناء المنتج، والطريقة الأقل تكلفة لتجنبها.
Recorded conversations, panels, and sessions — mostly on why CX work stalls inside organizations, and how it gets unstuck.

I co-founded CXJO to give customer-experience practitioners in Jordan somewhere to compare notes: events, webinars, and mentoring run by people doing the work, not selling to it. Most of what I publish starts as a question someone raised in that room.
If something here connects with a challenge you're working on, tell me about it.